News

Welcome To The Metaverse By: Rebekah Bouch, Group Account Director The Metaverse. It has certainly become the buzzword of late. Leaving many marketers wondering, what is the Metaverse really? And...

&Barr Launches Corporate Social Opportunity Program By: Erin Pagán, VP of Public Relations “We make a living by what we get, but we make a life by what we give.”...

History Favors the Bold Marketing During Economic Downturns By: Kim Blaylock, VP of Account Service Over the years, I’ve talked to many clients about marketing and advertising during less-than-ideal economic...

From Pencil To Stylus: Our CEO Reflects On &Barr’s 65th Anniversary By: Pete Barr Jr., CEO “You can’t really know where you’re going until you know where you’ve been.” -...

&Barr Selected As An OBJ Best Place to Work By: Jenn Rivera, Director of Human Resources We love what we do—and we love where we do it. &Barr is proud...

Kim Blaylock Selected as a Woman Who Moves Orlando By: Douglas White, COO "Before you become a leader, success is all about growing yourself. After you become a leader, success...

Student Athletes Gain NIL Rights By: Jake Weaver, Assistant Account Executive As of July 1st, 2021, the NCAA ruled that student-athletes were eligible to profit from their own Name, Image,...

Welcoming Our New &Barrians By: Jenn Rivera, Director of Human Resources We’re a third of the way through the year and when you look around the office, you can’t help...

2022 Brand Refresh: To Adapt Is To Succeed Author's Note: Some stories aren’t meant to be written by just one person. History certainly hasn’t been. And that’s what this is:...

An icon is worth a thousand words. By: Meg Rosenoff, Senior Copywriter Brand identity is the combination of design and messaging that work together to tell a brand story. There...