By: Janette Estep, VP Finance As we approach the end of year two of the COVID era, we’ve continued our gradual return back to what we once considered normal, which...

How do you know? As a leader… how do you know? How do you know if the direction you gave will make the difference? How do you know when to...

It’s not always easy to predict when or where a consumer will see your ad. However, when you do your research and stay up to date on viewing trends, it...

By: Pete Barr, Jr CEO / President “I really feel the independent agency model gives us more flexibility and less distractions,” Domino’s chief marketing officer Art D’Elia told AdAge.   Independence can...

By: Pete Barr, Jr CEO / President As we pass the mid-year mark here at &Barr, we celebrate the continued growth of both our team and our roster of valued...

By: Tracy Gamlin, Senior Manager of Digital Marking & Analytics Apple’s recent  App Tracking Transparency (ATT) release bundled as part of the iOS 14 update requires apps to ask a...

By: Mike Lovecchio / PR Account Executive &Barr asked its fall interns to share their unique experiences of interning during the COVID-19 pandemic. The blog below is a firsthand account...

By: Kim Blaylock / VP Account Service COVID has taken its toll on Americans, negatively affecting our mental health and well-being. In a tracking poll conducted in mid-July, 53% of...

FOR IMMEDIATE RELEASE By: Mike Lovecchio / PR Account Executive ORLANDO, Fla. (Oct. 1, 2020) – The Orange County Regional History Center, one of Florida’s preeminent cultural institutions, has selected &Barr...

How we grew—and triumphed—during the COVID-19 pandemic. By: Pete Barr Jr. / President/CEO & Buyer I was fortunate to spend my formative years as both a young man and young...