& Barr

“40 FOR MORE”

What can 40 people do because of one cheap holiday card? More.

Rather than give our clients a pricey holiday gift, we sent them the cheapest card possible—so we could do something really valuable. We took the money we were going to spend on gifts and, instead, gave that money to our team. With #40forMore, our 40 team members donated to their favorite causes. And proved it’s better to give than receive.

01
What We Did

Creative, Video Production, Public Relations, Social

02
How It Mattered

40 people. 40 different causes. 1 heartwarming holiday.

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We even had a coupon.

 

We printed hundreds of these 4″ x 6″ bad boys through Vistaprint. Then we got an additional 20% coupon. Boom!

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Sharing is caring.

 

We posted about our good deeds every day on Instagram and other platforms. The posts were also shared on our 40 for More website, which was created entirely in-house.

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Good news made news.

 

It wasn’t only clients who appreciated our holiday campaign. We also got some love from AdWeek, Ads of the World, Orlando Business Journal, and others.

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