The Importance of Targeted Media Lists By: Cole Purvis, PR Account Coordinator Pitching media without a targeted approach dilutes the impact of messaging, which is why a well-constructed media list...
The Importance of Targeted Media Lists By: Cole Purvis, PR Account Coordinator Pitching media without a targeted approach dilutes the impact of messaging, which is why a well-constructed media list...
Influencer Impact A shift in public relations By: Tanisha Lewis, PR Account Supervisor In the ever-changing industry of public relations, influencers have emerged as powerful catalysts, reshaping the traditional communication...
When the Cookie Crumbles Adapting to the Demise of Third-Party Cookies By: Dianne Smith, SR. Group Media Director Take it from me, in the ever-evolving realm of digital marketing, adaptation...
All We Want For Christmas Is An Organic Social Trend The Power Of Perennial Content By: Grace Midtgard, Social Media Manager & Meg Rosenoff, Senior Copywriter Anyone who’s ever been...
Leveraging Brand Partnerships Finding the Right Fit For Your Brand By: Jacob Weaver, Account Executive Some things just go well together, like peanut butter and jelly, or Ironman and Pepper...
"Shop This Post" The Rise of Social Commerce By: Rebekah Essick, Group Account Director Think about the last online purchase you made. Where did you first see the product? On...
The Power Of Smiles Our Look At The Trend Of Happy Ads By: Kimberly Saffran, Sr. Account Executive and Jacqui Garcia, Associate Creative Director It’s impossible to ignore the way...