The Importance of Targeted Media Lists By: Cole Purvis, PR Account Coordinator Pitching media without a targeted approach dilutes the impact of messaging, which is why a well-constructed media list...
The Importance of Targeted Media Lists By: Cole Purvis, PR Account Coordinator Pitching media without a targeted approach dilutes the impact of messaging, which is why a well-constructed media list...
Influencer Impact A shift in public relations By: Tanisha Lewis, PR Account Supervisor In the ever-changing industry of public relations, influencers have emerged as powerful catalysts, reshaping the traditional communication...
When the Cookie Crumbles Adapting to the Demise of Third-Party Cookies By: Dianne Smith, SR. Group Media Director Take it from me, in the ever-evolving realm of digital marketing, adaptation...
&Barr CSO 2023 Community Impact Report By: Erin Gutknecht, VP - Public Relations 2023 was our first full year since &Barr launched our Corporate Social Opportunity (CSO) program, and we’re...
Culture Is Everything. What Drives &Barr's Success By: Morgan Lyons, Assistant Account Executive At a company's core are its people, and here at &Barr, we have some pretty amazing people....
All We Want For Christmas Is An Organic Social Trend The Power Of Perennial Content By: Grace Midtgard, Social Media Manager & Meg Rosenoff, Senior Copywriter Anyone who’s ever been...
Leveraging Brand Partnerships Finding the Right Fit For Your Brand By: Jacob Weaver, Account Executive Some things just go well together, like peanut butter and jelly, or Ironman and Pepper...